About Us
Rachel serves as Co-Founder and Chief Executive Officer (CEO) of SLR, providing strategic vision, creative direction, and overall leadership for the brand. She is the driving force behind the website experience and wedding design strategy, ensuring alignment between aesthetics, functionality, and purpose. With four years of hands-on experience in her role at SLR, Rachel oversees execution, sets priorities, and guides the long-term direction of the organization with clarity and intention.
Seth is Co-Founder and Chief Technology Officer (CTO) of SLR, leading the technical execution and operational implementation of the company’s vision. He translates strategic priorities into functional solutions by building, optimizing, and maintaining the systems that bring ideas to life. With four years of experience in his role at SLR, Seth ensures reliable infrastructure, seamless implementation, and scalable performance to support ongoing growth and innovation.
Lily is the Chief Snuggle Officer (CSO) of SLR. She has 1.5 years of experience in her role at SLR, where she drives employee engagement through strategic comfort initiatives, cross-functional morale alignment, and hands-on relationship building. In her role, she ensures daily operational support via proactive presence, optimized lap utilization, and uninterrupted companionship across all teams. Lily consistently delivers measurable outcomes in warmth, stress reduction, and culture enhancement while maintaining full accountability for quality cuddles and executive-level nap execution.
